Wine discovery, simplified.

We bring a world of wine to your doorstep.

Discount will be applied at checkout for $20 off your first order!

Winc promotions are an instant rebate applied to a portion of the purchase price of each product, shipping and handling. All promotions and wine purchases require a 3 bottle minimum. This offer does not apply to gift orders, cannot be combined with any other offer and may only apply to $13 bottles. Offer is valid for new members only and is non-transferrable. We are unable to ship to P.O. mailboxes or to the following states: Alabama, Alaska, Arkansas, Delaware, Hawaii, Kentucky, Michigan, Mississippi, Oklahoma, Rhode Island and Utah. Members must be 21 years old to purchase alcohol. Someone 21 years or older must be available to sign for delivery. Packages returned to Winc as undeliverable will be subject to a re-stocking fee. Void where prohibited, only available in US. Winc. Buellton, California.

You're getting $20 off your 1st order!

Wine discovery, simplified.

Winc promotions are an instant rebate applied to a portion of the purchase price of each product, shipping and handling. All promotions and wine purchases require a 3 bottle minimum. This offer does not apply to gift orders, cannot be combined with any other offer and may only apply to $13 bottles. Offer is valid for new members only and is non-transferrable. We are unable to ship to P.O. mailboxes or to the following states: Alabama, Alaska, Arkansas, Delaware, Hawaii, Kentucky, Michigan, Mississippi, Oklahoma, Rhode Island and Utah. Members must be 21 years old to purchase alcohol. Someone 21 years or older must be available to sign for delivery. Packages returned to Winc as undeliverable will be subject to a re-stocking fee. Void where prohibited, only available in US. Winc. Buellton, California.

We make it easy to discover wines you'll love.

Take our Palate Profile Quiz. 

We'll learn what you like.

How Winc Works

2

Get Matched

We’ll match wine to your palate preferences. Unsure of a bottle? Swap it out for another one of our delicious, eye-catching wines. 

3

Perfect Your Palate

Your wines will be shipped straight to your door. Rate your bottles so that our recommendations continue to improve box-after-box. 

1

Take the Quiz

Complete our 6-question Palate Profile Quiz by selecting your favorite wine types, taste preferences, and desired price point. 

Take the Quiz

"The more I rate my wines, the more I enjoy the ones chosen for me. And it's a great way to try boutique wines at an excellent price."

- Diane C.

Through the grapevine, from our members

Get Started

"Such an easy and inexpensive way to try wines that I probably wouldn't explore if I was just picking stuff up at the grocery store."


- Rosemary S.

- Cori M.

"I have never received a bad bottle of wine - in fact, my husband is so impressed that he switched from beer to wine."

- Jody, Member Since 2016

"The more I rate my wines, the more I enjoy the ones chosen for me. And it's a great way to try boutique wines at an excellent price."

- Diane C.

"Such an easy and inexpensive way to try wines that I probably wouldn't explore if I was just picking stuff up at the grocery store."


- Rosemary S.

"I have never received a bad bottle of wine - in fact, my husband is so impressed that he switched from beer to wine."


- Cori M.

Through the grapevine, from our members

Ready to get more out of your glass?

Being able to tell the difference between a cabernet and a pinot can be a pretty neat party trick, but serving a delicious wine that no one has heard of is even more impressive. So stop settling for wine you don’t love, and get it right every time with the future of wine! 

Take our Palate Profile Quiz today and start enjoying unique bottles that you’ll love, crave, and rave about.

Take the Quiz

"The best wine club overall...Fantastic wine selection, reasonable prices, fast delivery, thorough tasting notes."

"The proof is in the bottle."

"Each bottle is labeled with unique art that you'll want to display, even after every drop is consumed."

Like a fine wine, we get better with age — thanks to our 5 million customer reviews. Your ratings help us perfect palate predictions and refine our wines, so you can get more out of your glass every single time.

"The best wine club overall...Fantastic wine selection, reasonable prices, fast delivery, thorough tasting notes."

"The proof is in the bottle."

"Each bottle is labeled with unique art that you'll want to display, even after every drop is consumed."

We bring a world of wine to your doorstep.

Get your personalized bottle recommendations. Expertly curated and delivered to you.

Come back to rate your wines. We'll adjust as your tastes change.

Better wine starts with our members.

We craft.

join the societé

join the societé

Our wine team is passionate about two things: making great wine, and sharing it with as many people as possible. 

With a focus on quality over quantity, our commitment to exceptional vineyards and small batches allows us to create wines with distinct character.

join the societé

join the societé

You review.

Like a fine wine, we strive to get better with age.   

That's why we keep the conversation going, and encourage you to come back and rate your wines. Whether a glass made you smile or scowl, your reviews help us crush it.

join the societé

join the societé

We refine.

Thanks to our 5 million (and counting!) member reviews, we're creating better wine for all.

Your reviews help us perfect palate predictions and refine our wines, so you can get more out of your glass every single time.

Get StartedTake the QuizTake the QuizGet StartedGet Started

Better wine starts with our members.

Take the Quiz

We make it easy to discover wines you'll love.

Take our Palate Profile Quiz. 

We'll learn what you like.

Get your personalized bottle recommendations. Expertly curated and delivered to you.

Come back to rate your wines. We'll adjust as your tastes change.

Take the QuizGet StartedGet Started

X