Wine discovery, simplified.

Straight From the Vineyard

Curated Just For You

We Learn Your Palate

We bring a world of wine to your doorstep.

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Discount will be applied at checkout for $20 off your first order!

We make great wine.

Take the guesswork out of shopping for wine.

Our recommendations improve with your ratings.

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Winc promotions are an instant rebate applied to a portion of the purchase price of each product, shipping and handling. All promotions and wine purchases require a 3 bottle minimum. This offer does not apply to gift orders, cannot be combined with any other offer and may only apply to $13 bottles. Offer is valid for new members only and is non-transferrable. We are unable to ship to P.O. mailboxes or to the following states: Alabama, Alaska, Arkansas, Delaware, Hawaii, Kentucky, Michigan, Mississippi, Oklahoma, Rhode Island and Utah. Members must be 21 years old to purchase alcohol. Someone 21 years or older must be available to sign for delivery. Packages returned to Winc as undeliverable will be subject to a re-stocking fee. Void where prohibited, only available in US. Winc. Buellton, California.

Discount will be applied at checkout for $20 off your first order!

Get Started

We bring a world of wine to your doorstep.

Wine discovery, simplified.

Straight From the Vineyard

Let Us Deliver

We Learn Your Palate

We make great wine.

Straight to your doorstep.

Our recommendations imporve with your ratings.

Get Started

Winc promotions are an instant rebate applied to a portion of the purchase price of each product, shipping and handling. All promotions and wine purchases require a 3 bottle minimum. This offer does not apply to gift orders, cannot be combined with any other offer and may only apply to $13 bottles. Offer is valid for new members only and is non-transferrable. We are unable to ship to P.O. mailboxes or to the following states: Alabama, Alaska, Arkansas, Delaware, Hawaii, Kentucky, Michigan, Mississippi, Oklahoma, Rhode Island and Utah. Members must be 21 years old to purchase alcohol. Someone 21 years or older must be available to sign for delivery. Packages returned to Winc as undeliverable will be subject to a re-stocking fee. Void where prohibited, only available in US. Winc. Buellton, California.

Discover Your Bottles

Curated Just For You

We Learn Your Palate

We make great wine.

Take the guesswork out of shopping for wine.

Our recommendations imporve with your ratings.

Get Started

Discover Your Bottles

Let Us Deliver To You

We Learn Your Palate

We make great wine.

Straight to your doorstep.

Our recommendations improve with your ratings.

Get Started

- Jody, Member Since 2016

"The more I rate my wines, the more I enjoy the ones chosen for me. And it's a great way to try boutique wines at an excellent price."

- Diane C.

"Such an easy and inexpensive way to try wines that I probably wouldn't explore if I was just picking stuff up at the grocery store."


- Rosemary S.

"I have never received a bad bottle of wine - in fact, my husband is so impressed that he switched from beer to wine."


- Cori M.

Member Reviews

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"The more I rate my wines, the more I enjoy the ones chosen for me. And it's a great way to try boutique wines at an excellent price."

- Diane C.

Member Reviews

Get Started

"Such an easy and inexpensive way to try wines that I probably wouldn't explore if I was just picking stuff up at the grocery store."


- Rosemary S.

- Cori M.

"I have never received a bad bottle of wine - in fact, my husband is so impressed that he switched from beer to wine."

Get Started

"The best wine club overall...Fantastic wine selection, reasonable prices, fast delivery, thorough tasting notes."

"The proof is in the bottle."

"Each bottle is labeled with unique art that you'll want to display, even after every drop is consumed."

Get more out of your glass.

Being able to tell the difference between a cabernet and a pinot can be a pretty neat party trick, but serving a delicious wine that no one has heard of is even more impressive. So stop settling for wine you don’t love, and get it right every time with the future of wine! 

Take our Palate Profile Quiz today and start enjoying unique bottles that you’ll love, crave, and rave about.

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Like a fine wine, we get better with age — thanks to our 5 million customer reviews. Your ratings help us perfect palate predictions and refine our wines, so you can get more out of your glass every single time.

We craft.

You review.

We refine.

"The best wine club overall...Fantastic wine selection, reasonable prices, fast delivery, thorough tasting notes."

"The proof is in the bottle."

"Each bottle is labeled with unique art that you'll want to display, even after every drop is consumed."